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Association for Counselor Education and Supervision 2013 Conference -  October 17 - 20, 2013 Denver, CO
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Wednesday, October 16 • 1:30pm - 2:20pm
Content Analysis: It Is Not Just a Qualitative Methodology

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Content analysis methodology has frequently been referred to as qualitative in nature typically because it involves analyzing text and subjective responses. However, other fields have discussed and used content analysis more quantitatively, allowing statistical analysis with participant responses on other instruments. A description of content analysis and the process to conducting it will be provided.


Kelly Wester

Associate Professor, University of North Carolina at Greensboro

Wednesday October 16, 2013 1:30pm - 2:20pm
Agate B